Here in Central Time Zone it comes on at about 8 or 9 in the morning and comes on daily on Boomarang at about 5 to 6. But answer you question,yes I think they should just go ahead and start making it for older viewers. I don't really see much pokemon stuff anymore at all in stores. Most kids probably don't know what it is now. I don't even see the games being as popular for kids now. It's mainly 13+ kinds I see getting the games.