To be honest, I'm not surprised that Nintendo made a handheld console specifically for kids since that's their target demographic and it's a hell of a faithful one. If my daughter was a year or two older then I would definitely buy one for her because it's perfect for children. I'm actually really impressed with Nintendo for coming up with a solution like this to increase their sales because it's a really good move on their part. In theory, that is. There may be a chance that it might not sell, but personally I can't see it selling badly since this kind of console is a parent's dream.