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Reload this Page I spy... a new Microsoft logo?

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  #1    
Old August 23rd, 2012 (07:09 AM).
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Well, it's official now.



Personally, I think it's something that I actually can get behind - no frills, just Microsoft being itself with the squares, colours, and the typeface. What do you think of it?
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  #2    
Old August 23rd, 2012 (07:31 AM).
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Yeh, I like it.
It is fresh, clean and simple.

These logos that try to do so much are just so stupid and cluttered; glad they haven't gone down that route.
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  #3    
Old August 23rd, 2012 (07:51 AM).
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It's the perfect example of "A little goes a long way".

It's simple, easy, and it's not something that'll jump out of the page into your face. c:
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  #4    
Old August 23rd, 2012 (08:10 AM).
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Yeah that new logo's good. Better then this:
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  #5    
Old August 23rd, 2012 (08:13 AM).
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I really don't like it. I loved the other microsoft logos, such as the new xbox logo and the new office logo because of how well they used white space and how effective the simplicity is in it. But to have this as their main face logo, it seems very sloppy and just not well executed. The type looks off, the ligature seems out of place with the rest of the kerning and the whole thing looks unbalanced and clunky.
I could be swayed by the fact I've already seen a near perfect conceptual microsoft re-brand but I still stick by my opinion that this could have been done a lot better.
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  #6    
Old August 23rd, 2012 (12:04 PM).
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I have mixed views on the logo changeover.. I like the over design of the logo and whenever a corporation becomes more known, they're bound to change their logos every so often. However, what I don't like about the change in logo is that Microsoft has had their previous logo for as long as I can remember (before I was born, as a matter of fact). Of course variations had been made to the logo over the past couple of decades, but the general typeface of it has been unchanged for the past 25 or so years.
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  #7    
Old August 23rd, 2012 (12:54 PM).
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Awful. Just awful. To me, that is one of the dullest logo changeovers in history.

The MS UK site still has the old logo - comparison:



I think the previous MS logo is iconic, distinctive and timeless (i.e. it will never look dated), two things that only the best few logos have. I know that they are trying to match the whole 'simplification' thing that's going on, but changing the logo is going too far. Looks a bit like a fad. In five or six years I guarantee that it will look old fashioned and out of date, and they will be forced the change it again.

The previous one has lasted since 1987, stood the test of time and still looks fresh and modern. It's also a lot more interesting, and this new one just... isn't.

£5 says they change back in five years.
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  #8    
Old August 23rd, 2012 (04:47 PM).
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To be honest, I'm a little mixed on this. While it is relatively nice-looking and clean, it's really not all that memorable in comparison to its predecessor. The previous one stood out much more (in a positive way) to me - this one blends in a lot and is relatively bland. It doesn't scream "Microsoft" anymore, but rather "generic." >:
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Old August 23rd, 2012 (08:51 PM).
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I'm not quite sure how I feel about this. The first two things that come to mind are "generic" and "Windows."

While it's good that it maintains brand recognition while being a completely new logo, anyone could make that exact logo in MS Paint in 2 minutes (yet, knowing megacorporations like Microsoft, millions of dollars probably went into this rebrand. And while the simplified Windows logo is recognisable, Microsoft has a much larger range of products than just Windows, now.

Even though I think of the whole branding as a bit bland, I can see this sticking around for at least a little while due to its simplicity.
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  #10    
Old August 23rd, 2012 (08:56 PM).
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It's okay. Simple and to the point. I'm not a huge fan but they could do a hell of a lot worse.

I think it'll be quite a long time before I recognize Microsoft's logo as anything other than the italic font they've had for ages, though.
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  #11    
Old August 24th, 2012 (12:28 AM).
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The old logo was looking very dated and it doesn't fit their current design principles. I think this was a very good choice. The simpler the better. Also, the square will tesselate a lot better, fitting into all sorts of designs with minimal effort.
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  #12    
Old August 24th, 2012 (04:21 AM).
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I feel that the logo is too simple. Too simple to the point that it's bland to me. :/ My favourite Windows Logo is the one from Windows XP. It's simple, yet there's something quirky in the logo, something I find not bland yet something that I can remember.

However, if Windows are keen on keeping that logo, I think I can get used to it. It doesn't look that bad anyway. :)
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  #13    
Old August 24th, 2012 (06:32 AM).
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The new logo looks way too simple, I don't really like it but given their last logo existed since 1987 I guess they needed a facelift.

I agree with Lightning, it will take me a long time to get used to that logo.
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  #14    
Old September 5th, 2012 (03:08 PM). Edited September 5th, 2012 by Cassino.
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I find 'simplicity' to be such a disappointing trend. The lack of distinction and borders on more things than logos is highly antifunctional. A corporation changing their logo to reflect this trend evidences that they have fully resigned to such a terrible aesthetic lack-sense.
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  #15    
Old September 5th, 2012 (05:06 PM).
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New Microsoft logo, I am your father

NOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO!!!!!!!!!!!!!!!!!

What happened to their 1985 logo?


This was better than any of them methinks.
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  #16    
Old September 10th, 2012 (06:00 AM).
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Mostly indifferent. I think it would have been a lot more effective if they used the wavy window rather than just a square.
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  #17    
Old September 10th, 2012 (12:35 PM).
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This is all the new microsoft logo reminds me of. They could have improved on the wavy logo instead of making it just squarish.
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  #18    
Old September 12th, 2012 (05:37 AM).
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I don't like it is the Microsoft logo...it's like they should just rename the entire company windows.
I think that this should be the Windows logo...I don't like the slanted mono-colored look of the new Windows logo.
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  #19    
Old September 12th, 2012 (06:47 AM).
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It's pretty basic but it works, I think I prefer it tbh.
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  #20    
Old September 23rd, 2012 (12:41 PM).
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I was nervous about seeing it when I saw this thread, but I like it! Nice and simple and clean.
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  #21    
Old September 24th, 2012 (05:24 AM).
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It's pretty boring to me. I was never a fan of the tiles.
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  #22    
Old September 24th, 2012 (12:38 PM).
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Not a huge fan of all this "Retro" theme. It doesn't look bad, but I like the older logo better.
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  #23    
Old September 25th, 2012 (10:27 PM).
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I like the old logo alot better, but this new one isn't bad. It's basically a simplified version of the old one.
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  #24    
Old September 26th, 2012 (09:35 AM).
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The older one was better in my opinion, but this one isn't terrible. It's just... average. Nothing amazing. But it works.
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  #25    
Old September 27th, 2012 (08:36 PM).
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I can't say I'm a huge fan, but I can't say I hate it either... It'll take some getting used to though.
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