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News Sony sent out Pikachu (smartphone) to GFXBench!

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Old February 14th, 2017 (10:13 PM). Edited February 14th, 2017 by Starry Windy.
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Well, apparently, a new Sony smartphone has been spotted in GFXBench with the codename that looks familiar for us Pokémon fans: Pikachu, the most famous and iconic Pokémon among them all. And yeah, you're not seeing things regarding the codename department. Apparently the Pikachu smartphone will have 5 inch HD display, and it's powered by MediaTek MT6757 Helio P20 SoC with octa-core 2.3GHz processor in it. Oh, and it runs Android Nougat, too. Some may suspect that it's possibly the leaked Sony G3112, but we'll see what will unveil soon.

What do you think of this smartphone with peculiar and interesting codename in it?

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Old February 15th, 2017 (9:28 AM).
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perhaps it has something to do with pokémon go? idk, but it certainly sounds interesting!
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Old February 15th, 2017 (12:13 PM).
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I wonder how they got permission to use that codename because like you know, Sony competes against Nintendo on the console market.
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Old February 15th, 2017 (6:36 PM).
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I wonder how they got permission to use that codename because like you know, Sony competes against Nintendo on the console market.
Sony could easily license usage of the name, which easily means $$$ for Nintendo.
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Old February 16th, 2017 (8:45 AM).
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do you even need to licence a codename?
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Old February 16th, 2017 (2:42 PM).
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do you even need to licence a codename?
When you want to use a copyrighted name on something you don't own, yes.
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Old February 17th, 2017 (3:46 AM).
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When you want to use a copyrighted name on something you don't own, yes.
but if it's a codename I'm assuming it's only going to be used internally and during development, so would they need a licence for that? Or is this one of copyright law's many grey areas?
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Old February 19th, 2017 (8:32 PM).
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I wonder how they got permission to use that codename because like you know, Sony competes against Nintendo on the console market.
The same way how Sony got permission to use DK for their movie Pixels.
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