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Hulu off the market

Cordelia

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    • Seen Nov 21, 2014
    This kind of fits in both tech and GE, so feel free to move it if you wish. Hulu is no longer being sold!

    Well, we've been waiting to hear who would wind up purchasing the struggling Hulu, and now we know -- nobody! Instead the service will see an infusion of cash totaling $750 million from its current owners. Hulu has actively courted new owners on multiple occasions, and it seemed as if this time a deal was imminent. Both Yahoo and DirecTV were in the running allegedly but, for whatever reason, Fox, NBC and Disney found their offers lacking. It's unclear right now whether the issue was over asking price or future plans for the service, but the cabal behind Hulu will instead sink more money into the property to try and grow its subscriber base further. This is turning into something of a habit for the uneasy partnership, one that is quickly turning Hulu into the boy who cried wolf. The official press release awaits, after the break.

    Source: Engadget

    Anyway, I think this could be interesting and we can see if Hulu can stop bleeding cash. If it was sold to a third party, they'd have to ask the former owners for licensing rights. Hulu needs to survive along with Netflix to give us good alternative to cable television which has strangled the market for years.
     
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