I could rant (and trust me, I have) about how the fact they haven't changed the formula since the days of Red and Blue is the single greatest flaw with the entire series. I am 100% sure that even the most die-hard of fans, like myself, will grow tired of the same thing eventually, no matter how great. If I were to give an analogy, I would say it's like a drug addict chasing their first high. Eventually, you're going to need to move onto harder drugs. ;)
And besides, if they don't give a something different (and I'm not saying they need to do away with traveling around the region collecting gym badges, just that they should put a significant spin on that plot line), then they're outright lying, aren't they?