FYI:
NINTENDO OF AMERICA INC.
GUIDELINES FOR USE OF NINTENDO TRADEMARKS
AND COPYRIGHTS IN PUBLICATIONS
INTRODUCTION
Nintendo of America Inc. ("Nintendo") markets the highly acclaimed line of Nintendo video products in the United States and Canada. In association with these products and other products, Nintendo has acquired and vigorously enforces its rights in the registered trademarks Nintendo?, Nintendo Entertainment System?, Game Boy?, Game Boy pocket?, Game Boy Color?, Game Boy ?Advance, Game Boy ?Advance SP, Super Nintendo Entertainment System?, Nintendo 64?, and Nintendo GameCube�� , as well as numerous other trademarks associated with Nintendo hardware and software products and services.
Nintendo aggressively monitors use of its trademarks and copyrights. The following is a list of guidelines intended to assist users in complying with applicable law. Any use outside of these standards may be viewed as a violation of Nintendo's valuable copyrights and/or trademarks, in which case, Nintendo will seek all legal remedies and damages to which it is entitled to under law.
GUIDELINES
1. You may not use the trademark Nintendo? any other trademarks or copyrights of Nintendo to identify your publication, business or service. Thus, for example, you may not refer to "Nintendo Game Magazine" but instead should refer to "Video Game Magazine". Your publication may include a reference, in small plain type and not in Nintendo logo form, along the following lines: "Featuring the latest games for the Nintendo Entertainment System?", or a similar descriptive clause.
2. The trademark Nintendo? is a brand name which indicates the source of goods and may not be used as a noun. Thus, you may not state "How to play Nintendo". Instead, you should state "How to play Nintendo? video games".
3. Use Nintendo Entertainment System? , Super Nintendo Entertainment System?, Nintendo 64?, and/or Nintendo GameCube�� instead of Nintendo? to refer to the Nintendo game system(s). If there are multiple references to Nintendo Entertainment System?, Super Nintendo Entertainment System?, and/or Nintendo 64? in one source, then "NES?" may be used after the first reference to Nintendo Entertainment System?, "Super NES?" may be used after the first reference to Super Nintendo Entertainment System?, and "N64��" may be used after the first reference to Nintendo 64?.
4. When the trademarks Nintendo, Game Boy, Game Boy pocket, Game Boy Color, Game Boy Advance, Game Boy Advance SP, Nintendo Entertainment System, Super Nintendo Entertainment System, Virtual Boy, Nintendo 64, and Nintendo GameCube are used, use the ? symbol following the marks to signify that they are registered trademarks. Thus: Nintendo?, Game Boy?, Game Boy pocket?, Game Boy Color?, Game Boy ?Advance, Game Boy ?Advance SP, Nintendo Entertainment System?, Super Nintendo Entertainment System?, Virtual Boy?, Nintendo 64?, and GameCube��. When Nintendo appears in logo form, circled by an ellipse, the ? symbol must appear as follows: NINTENDO?, NINTENDO Entertainment System?, or Super NINTENDO Entertainment System?.
5. When making any written use of a Nintendo? trademark (including game titles and hardware or accessory names) capitalize the first letter in each word of the trademark and use italics. In the first use of such Nintendo trademarks in an article or article title, use the ? symbol following the mark to signify that it is a registered trademark and the "TM" symbol to designate that it is an unregistered trademark. At some place in the written matter, please attribute the marks to Nintendo. Thus, for example: Thus: " Nintendo?, Game Boy?, Game Boy ?Advance, Game Boy ?Advance SP, Nintendo Entertainment System?, Super Nintendo Entertainment System?, Virtual Boy?, Nintendo 64?, Nintendo GameCube��, and The Legend of Zelda? are registered trademarks of Nintendo of America Inc."
6. When presenting strategy guide articles or descriptive references, use (for example) the following language:
"Strategy Guide for Wizards and Warriors? by Acclaim,
A Nintendo Entertainment System? Game"
Do not use (for example) the following language:
"Nintendo Strategy Guide for Blaster Master by Sunsoft"
7. Third parties who are specifically licensed to develop and market games, accessories and merchandise for the Nintendo Entertainment System, Game Boy Systems, the Super Nintendo Entertainment System, Virtual Boy System, Nintendo 64, and/or Nintendo GameCube�� system are the independent owners of product title trademarks and/or copyrights. A separate acknowledgment of their interest should also appear. Thus, for example: "Castlevania is a trademark of Konami Inc.". Please contact the independent owner for specific trademark instructions.
8. Note that the company name is "Nintendo of America Inc." There is no comma after the word "America".
9. When possible, use "Nintendo of America Inc." to refer to the company. "Nintendo" may be used as a shorthand reference to the company after the first reference in an article to the company.
10. All Nintendo game characters, whether utilized with their trademarked names or separately, or any likeness of such characters, including the characters Super Mario, Zelda, Link and others, are copyrighted and owned exclusively by Nintendo. These characters may not be used in any advertising, retail signage, displays, merchandise promotions or in any publication cover. Nintendo permits limited use of video game screen shots from actual game play only in conjunction with commentary and reporting about the particular video game in question. All such use must include a copyright notice. Thus: ?19__ or ?20__ (year of game release or first publication) Nintendo of America Inc.
CLOSING
These guidelines are provided as a convenience to you and should not be construed as legal advice. Please consult qualified legal counsel with regard to your rights. These guidelines are not intended to be comprehensive and may change from time to time. The interpretations or reliance on these guidelines shall neither extend or restrict your rights or the rights of Nintendo of America Inc.
(rev 03/03)