Pokemon for me is Chess with deep mechanics and 721 pieces.
I love it, strategic gaming is what I'm all about and my love for strategic gaming stemmed from pokemon.
It's also an outlet for my overactive imagination. As Colours said above, I'm not very interested in the Anime, Cards, or various merchandise, but if you get me to start talking about playing the video games, it's sort of hard to get me to shut up about them. lol
It's also one of the few video games I can play competitively and not be frustrated from losing. I'm not really sure why, most other competitive games I play irritate me when I lose, but for some reason, losing a competitive pokemon battle never bothers me, in fact often times I really enjoy it, especially when it allows me to learn something about my own team that I didn't realize before. Pokemon for me is a competitive game that is both exhilarating and relaxing.