Pictures of all the toys are now up, as well as the numbering system (indicating which waves they're in - probably 2 per wave).
https://pokemonblackandwhite.net/?p=4871
-Pikachu's cheeks light up
-Reshiram is a poseable figure
-Oshawott is a bobblehead
-Zoroark is another poseable figure
-Tepig's tail lights up
-Zekrom is yet another poseable figure
-Snivy's head moves up and down
-Zorua jumps when you push it down
Kinda bugs me that they're giving Pikachu in the first wave with Reshiram instead of putting Reshiram and Zekrom together... then again, this promotion is mostly for little kids, and they can't get enough of the little yellow rodent.
Personally, I'm probably just going to pick up Reshiram (1st week), Zekrom (3rd week), and maybe Zoroark (2nd week). They look pretty good, but honestly it would have been cooler if they *finally* gave us Reshiram and Zekrom figures whose tails can light up into "overdrive" mode, all the merchandise we have so far either gives them lit or unlit tails with no way to switch between the two.
As for the cards, I can make out Maractus, Oshawott, Blitzle... looks like they'll mostly be unevolved commons, nothing special (nothing like the ability starters or full-art legends).