Is it only me who fails to see what the fuss is about? So the English language is adopting a term from the Internet? Big deal. The English language is always evolving to culture - what sort of stuff would we be saying if English had never evolved? We'd be stuck in the linguistic world of Shakespeare and Samuel Johnson at best, and the 5th century Anglo-Saxons at worst. The English language has had many loanwords from different languages and cultures, so it's not surprising that the language is adapting to borrow words from the media. It's not like it hasn't happened before - the Oxford English Dictionary lists "d'oh!" as a word, if I remember correctly, due to its prevalent usage after coming to prominence in The Simpsons. As far as "noob" apparently becoming the millionth word in the English language is concerned, it's highly unlikely that it will be the millionth exactly - there are a whole host of other words, and not just ones that are technology- or media-related.