Actually I figured it was a new pokemon. I said that it is probably a new mega or pokemon reveal that would be in the new movie, linked to the next games or next generation.
I really like the design of Magiana. I don't know why, but I really like it lol. Then again I am not one to hate on new pokemon for the most part.
I still say it is just a reveal of a 7th Gen Legend, if a legend at all. They could pull a Zorua. I don't understand why people are claiming it is 100% Gen 6.5 and expect them to honestly skip over a chance to get more money before moving into the next generation. It is very clear that 6th Gen isn't done. It isn't odd for them to reveal next gen pokemon either. But that also doesn't mean the pokemon is 6.5 even though I want it to be like everyone else.
4th Gen didn't start till December 2006 in Japan and Lucario, Munchlax, Buizel, and Manaphy had been revealed way before the games were announced. Zorua, Zoroark, and Victini were revealed before the games as well.